From the perspective of outsiders to the taxi industry, customer service is perhaps their foremost concern. The comments contained in this section are feedback from people who rode in San Francisco taxicabs. These comments were taken from a website, and they have been edited for brevity, with names of specific color schemes, cab numbers, and in most cases, individuals names deleted (except where an individual driver was praised) deleted. Where appropriate, the selections have been corrected for spelling and punctuation while, inappropriate language (curse words) has been either deleted or altered. In every situation, no attempt has been made to distort the general message of the posting.

These comments are not totally representative of the taxi experience. The comments are from people who are web-savvy than the average passenger and are more likely to prompted into action by a negative experience than a positive one.